In the 2010s, Coca-Cola faced widespread criticism over its role in global health trends. In response, the company supported a series of “independent” studies that emphasized physical inactivity as a primary driver of obesity. Later-released emails showed that Coca-Cola had been closely involved—providing funding, shaping research priorities, and engaging with policymakers, including in China. When these relationships became public, the initiative was formally discontinued, and related efforts w

#VantageOnFirstpost: From Ozempic to Sleep Tourism: How 2025 Rewired Our Health Habits 2025 changed the global conversation around health and not through miracle cures or extreme detoxes. This was the year wellness became practical, personal, and long-term. @palkisharmaupadhyay breaks down the five biggest health and wellness trends of 2025 from weight-loss drugs going mainstream and sleep becoming a luxury. | Firstpost

During The Future of Money: Global Trends & Local Realities held at the Management Development Centre, Karachi, banking professionals explored the accelerating shift toward digital currency and its implications for Pakistan’s financial ecosystem. Hear how Allied Bank’s seminar sparked meaningful dialogue on the technologies reshaping the future of finance. | Allied Bank Limited