Think Advertising, part of ThinkAnalytics (IBC exhibitor, Stand 5.B82) will demonstrate the importance of using TV operator first-party data to allow advertisers to target TV audiences in real-time ...

Opinions TV’s future is written in music’s past Digital disruption of the record industry was turned from existential threat into growth opportunity when labels embraced new consumption models. There ...

The sheer volume of user-generated content has outpaced the tech that advertisers use to understand context and therefore protect their brand as well as maximise media impact. Solutions that rely on ...

Newswire Deutsche Telekom’s Bandeira: Let’s recreate the super-aggregator experience on phones and tablets Pedro Bandeira, Vice President Product and New Business, Europe at Deutsche Telekom, has made ...

Video compression and delivery specialist Ateme has introduced a Virtual Lounge solution that enables people to interact with each other virtually while watching live television events, with sports as ...

Opinions If you can’t measure it, you can’t manage it: how to unlock Connected TV’s true value CTV is regarded as the next frontier of digital advertising, but one barrier to growth is the way it ...

The mixed-use of cell phones and TV screens is increasing in different everyday situations, while social media platforms are using increasingly precise algorithms to keep their users with them. With ...

Analysis TikTok to command 37% of online video advertising revenues by 2027, according to Omdia At the Media and Entertainment Leaders Summit earlier this month, Maria Rua Aguete, Senior Director at ...

Matthew Bailey, Principal Analyst, Media and Entertainment at Omdia, shares his key takeaways from IBC 2022. This was the show’s grand return to face-to-face networking and thought leadership, ...

When you’re house-hunting they say it’s all about “location, location, location.” In personalisation and content discovery, your mantra should be “metadata, metadata, metadata!” The better shape your ...

Recent Posts Videonet is a leading source of strategic insight, analysis and news about post-convergence television. We explore the challenges and opportunities for the TV industry as it introduces ...

Dreamia – a channel producer owned by Portuguese entertainment giant NOS and AMC Networks International Southern Europe – has rolled out its new streaming service for kids, PANDA+. The SVOD leverages ...