71% of digital ad spending in China will be traded programmatically by 2019. The internet giants BAT controlled around 80% of programmatic buying. WeChat (1,079.65 million units), QQ (669.8 million ...

Monthly active users of Momo, China’s social media and dating platform, reached 114.5 million in December 2019, compared to 113.3 million in December 2018. Weibo’s monthly active users (“MAUs”) grew ...

You can now subscribe to CIW Dossier – China Digital Insights (billed annually) separately; please be reminded that you only have access to this one dossier (all ...

Alibaba.com’s brand value has been boosted by 108% to US$39.2 billion, simultaneously propelling the brand from 22nd to 13th – a result of a huge spike in demand. JD.com enjoyed an 82% brand value ...

The estimated transactions of China's online travel market in the first quarter of 2020 were 186.2 billion yuan, down 55.8% quarter on quarter. Affected by the tourism off-season, the transaction ...

Post-90s generation consumers are the core growth driver for the personal care market in China. In China, demographic cohorts were often defined by decades in which the segment was born. Post-90s ...

Youpin is where Xiaomi's aspirations for extending the boundaries of its core business lies. Its product categories have been extended from core products smartphone and TV to ecological chain ...

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Full media ad spending in China jumped by 5.7% year-on-year in the first nine months of 2018, much higher than the 1.5% growth in the prior year period, according to CTR. Get an overview of China's ...

CIW Premium and CIW Standard are two paid subscriptions with recurring payments and different access rights to different types of content published on China Internet Watch.

The humongous online sale on Double 11 has yet to eliminate offline retail sales, as physical stores show signs of recovery. According to Laodong daily, the departmental stores in Shanghai has seen ...

In November 2017, the World Tourism Economic Trends report was released at the World Travel Fair in London. The report anticipates that in 2018 the global tourism sector will experience rapid growth, ...