Mark Weinstein, Hilton’s CMO and head of luxury brands, led the charge in spreading the word about the company’s wildfire ...

Phil Cook, who spent 25 years at Nike, joined the WNBA as CMO in 2020. Since then, he has propelled the league to the ...

Nicole Parlapiano’s deep engagement with Tubi’s audience communities has been instrumental in the streamer’s success. Under ...

Robillard, who successfully revitalized Smokey Bones in 2021, reveled in the opportunity to inject new energy into Red ...

Kristyn Cook joined State Farm in 2010, taking on her current role in 2023. Her in-depth knowledge of the company has driven the creation of top campaigns for the insurance provider and strategic ...

Titus joined Ogilvy from WPP’s Mediacom in 2017 to lead its influence practice across the U.K. and EMEA, before being ...

CreatorIQ surveyed 1,700 brands, agencies and creators about platform volatility and ROI strategy for its sixth-annual State ...

Last February, ‘creator-preneur’ Jayde I. Powell discussed her unique approach to content creation when working with B2B ...

The review is intended to “reduce complexity, improve execution and accelerate growth,” says a company spokesperson.

Spotify has expanded advertisers’ access to its ad inventory today (1 October) through new partnerships with Amazon and Yahoo ...

In adland, we love ourselves a sticky acronym: ROI, CPM, KPI, RTB. Right now, the flavor of the month is HHM, short for ...

For this week’s Brand Brief, brands return to Hawkins, Indiana, home of supernatural shenanigans, to bid Netflix’s final season of Stranger Things adieu, nepo babies have a (nother) fashion moment and ...