Dubbed the 'Whopper Tattoo' this unique seasonal campaign is part of Burger King Korea's 'Flame-Grilled Taste' project, ...

Ang Chong Lee talks exclusively to Campaign about why he decided to take a bet on Singaporean athlete Maeder, and the ...

While Akitsu Consulting's Rafael P. Soriano disagrees with Scott Galloway's comments that DEI leads to 'reverse racism', he ...

A tongue-in-cheek TikTok video has become a global marketing sensation. But with TikTok's pace of churn, brands and advertisers are forced to trend-jack at the speed of light to avoid irrelevance.

The Hong Kong Tourism Board is inviting bids from show curators all over the world for a revitalised version of its “A ...

Lucy Hudson lost her daughter, Poppy, when she was just two years old. She discusses the lessons she’s learned about grief and how to support colleagues navigating a loss.

Lucy Hudson lost her daughter, Poppy, when she was just two years old. She discusses the lessons she’s learned about grief ...

McDonald's has appointed seasoned marketer Angelina Villanueva as its new chief marketing officer for Asia, effective ...

The crisis of creativity was first documented in 2019, with Les Binet and Peter Fields, looking at the diminishing business ...

The crisis of dull ads is real, and it's costing brands dearly. In an age where attention is currency, it's time to ditch the wallpaper and create advertising that demands to be seen, says Unilever's ...

Penelope Siraj has been appointed as senior partner—planning for APAC at Brainlabs. Her new role will involve leading and ...

Connected TV (CTV) has become the most important consumer trend according to marketers, with 56% ranking it as critical to ...