AdExchanger is where marketers, agencies, publishers and tech companies go for the latest information on the trends that are ...

AdExchanger is where marketers, agencies, publishers and tech companies go for the latest information on the trends that are ...

If any single event can be considered the jumping-off point for TV upfronts, it’s the Consumer Electronics Showcase (CES), ...

What’s one data privacy shift or regulation that will most reshape digital advertising in 2026 – and who will be most ...

It’s time for publishers to stop acting like guests in our own home and remind them that we own the deed, writes Scott Messer ...

ChatGPT ads might already be here; TikTok’s new ownership deal has marketers spooked; and California unveils a new consumer ...

AI search platforms are introducing ads. But if the ads don't add value and maintain authenticity, platforms risk losing ...

It’s been 15 years since this comic first ran in January 2011, and there’s something both quaint and timeless about it. The ...

AdExchanger’s weekly comics distill ad tech industry news into something our readers can laugh about. These are our faves of ...

Zefr specializes in brand safety verification for advertisers within social walled gardens, including Facebook, Instagram, ...

AdExchanger is where marketers, agencies, publishers and tech companies go for the latest information on the trends that are ...

This year, programmatic companies faced tough decisions about privacy, awkward acquisitions and the cookie die-off that never ...