After releasing the first-ever Hovr Phantom running shoe in February 2018, Under Armour has just released the second look using the Phantom name. Available now in both men’s and women’s sizing is the ...

Running isn’t easy. If it were, everyone would do it. And while some runners would argue that it’s the challenge that makes running worthwhile, there are more than a few of us out there who would ...

College football is in full swing and if you attend or are an alum of a school sponsored by Under Armour, these reimagined HOVR 4 running shoes in university colors are worth adding to your rotation.

If you think about it, there is no need to launch a new iteration of every running shoe franchise in the universe every year. Most companies would be better off waiting a bit longer so they can apply ...

UA HOVR has two styles, the HOVR Phantom and the HOVR Sonic (as seen here). Jerome Ascano UNDER Armour introduced its latest innovation in footwear cushioning technology with the UA HOVR. The ...

You know that rule of threes when all things seem to align? Take, for instance, spring being right around the corner, the height of marathon season, and International Women’s Day. Now imagine all ...

Launched early this month, the Under Armour (UA) Hovr Infinite is the first model of the 2019 Hovr running shoes series to be available. This year, all UA Hovr running shoes will come with an embedded ...

Under Armour has officially extended its HOVR™ footwear technology into its basketball division. Following the HOVR™ Phantom model, UA will use the cushioning and energy return feature on the all-new ...

Millions nationwide are adjusting their routine based on extenuating circumstances, and their workouts are no exception. From hiking to HIIT sessions in the park, you need a shoe that can withstand ...

You’d be forgiven for glancing at this shoe and thinking it’s not a performance trainer. But, Under Armour has packed a slew of running tech into this shoe—some visibly called out and others under the ...