Brazil's Endrick is one of nine New Balance players at the World Cup (New Balance) It was late in 2023 when Brazil international Endrick and his family arrived at New Balance’s headquarters in Boston ...

Adidas is selling official soccer jerseys for over 50% off during the 2026 FIFA World Cup.

If you have tuned into the 2026 World Cup, you have likely noticed a striking visual trend across the pitches: an ...

Adidas Sambas may have been dethroned as the World Cup's favorite sneaker. In 2026, here are the shoes vying for their place.

Some of the world’s biggest footballers like Kylian Mbappé, Harry Kane, and Erling Haaland are all wearing pink this year.

If you've watched the 2026 World Cup and noticed a certain color of cleat standing out, you're not the only one: Pink cleats ...

Among four key soccer tournaments on the international stage, Nike took 64.7 of the goals scored, beating out Adidas at 20.9 ...

As the World Cup brand battle heats up, sportswear giant Adidas (ADSGn.DE), opens new tab appears to be getting a bigger ...

The boot, which Lionel Messi wore when he became the World Cup's all-time leading goal scorer, took two years to design and ...

Adidas, Nike and Puma all designed pink cleats (or boots) for the World Cup — here's the story behind it and the innovations ...

This voice experience is generated by AI. Learn more. This voice experience is generated by AI. Learn more. The 2026 World Cup highlights an intense rivalry between sportswear giants Adidas and Nike.