So yes — Iced Amethyst is back in everyone’s makeup bag, but maybe it never really left. If you’re craving a bit of grown-up shimmer that still feels like you, this might be the $7 swipe worth ...

There's something undeniably nostalgic about ’90s beauty trends, and nothing embodies that era's effortless cool quite like ...

Champion is expanding its collection outside of sweatpants and hoodies. The sportswear brand is entering the fragrance market. Champion is crafting men's and women's fragrances in collaboration with ...

When Michelle Peluso took over as Revlon’s chief executive officer in late 2024, the 93-year-old beauty brand was reeling from a high-profile bankruptcy and years of stalled innovation. In 2023, it ...

Forbes contributors publish independent expert analyses and insights. I write about retail and the forces that are redefining shopping. Michelle Peluso is shaking things up at Revlon Inc. The CEO, who ...