Life is good. It’s more than a slogan. For more than 25 years, it’s been an ethos for the company that makes $100 million a year printing those three words on T-shirts, ball caps, coffee mugs ...

Who Is Buying “Life Is Good” T-Shirts Right Now? The cheery company’s co-founder explains what the hell the brand is doing about 2020. By Cleo Levin. Oct 30, 2020 1:04 PM.

Life is good. It’s more than a slogan. For more than 25 years, it’s been an ethos for the company that makes $100 million a year printing those three words on T-shirts, ball caps, coffee mugs ...

Today, Life is Good is a lifestyle brand that makes roughly $100 million in annual revenue, selling products ranging from T-shirts and sleepwear to accessories and home decor items. The Jacobs ...

Can fostering a culture of optimism among consumers drive t-shirt sales and help kids in need at the same time? The folks at Life is good are banking on it. Welcome to the glass-is-half-full company.