A hearty notebook from Matt Norlander, who spent time at Adidas and Nike events talking to coaches and scouting future NBA ...

If you’ve been waiting for the right moment to snag a pair of Nike Air Jordans, this might be it. The classic Air Jordan 1 ...

Michael Jordan's Nike contract was a game-changer. LeBron James has weighed in on social issues. Who was a bigger influencer ...

Every player has a unique path to the NBA, but here are 10 players with the most inspiring journeys to a career in the NBA.

Dwyane Wade loved the recent marketing plan that Angel Reese and Reebok made to unveil her new signature shoe.

Derrick Rose partnered with Magnus Carlsen, the top-ranked player in the world, as part of an initiative to make chess more ...

Arguing who's the NBA's GOAT - specifically, arguing Jordan vs. LeBron - is one of sports fans' greatest debates. Sporting News looks at the case for each, along with their place in NBA lore and ...

The first pick of the 2025 WNBA draft, Paige Bueckers, has officially touched down in Dallas, and what better way to celebrate becoming a Dallas Wing than by locking in her own Wingstop meal? Paige is ...

Manning showed plenty of poise as the star of the show at SEC media days. Will he keep his cool on the field as well now that ...

Auburn head coach Hugh Freeze took his turn at the podium in Atlanta for SEC Media Days to preview the 2025 college football season.

Chloe Hendrix reflects on her standout senior year as a multisport leader at Holcomb, her volleyball legacy, and her excitement to continue playing at Freed-Hardeman University after her final ...

Seven teams that won it all since 2000 do not appear — meaning seven others that fell short of winning a national title made ...