This week, Treasury Wine Estates (TWE) starts rolling out a new addition to the Beringer brand—White Zinfandel Moscato—with nationwide distribution expected within the next 90 days. The new extension ...
Though this wine is neither white nor entirely zinfandel, it has been a terrific commercial success. And while it is true that most wine journalists and snobs tend to avoid it, occasionally, as is the ...
A friend of mine who worked in wine retail for a while used to hand-sell Beringer White Zinfandel. It's not that he thought it was particularly good. It's that he was looking beyond what the customer ...
Looking for something cool, fruity, easy to drink and inexpensive? Then look for a California white zinfandel. It’s a wine most connoisseurs disdain and even abhor. But white zin is very popular, ...
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Napa Valley’s Beringer Vineyards, part of the Foster’s Group, is introducing a bilingual label for its Beringer White Zinfandel. The addition of Spanish on the label and on point-of-sale in retail ...
I suspect that many people who shy away from wine can probably trace the impulse back to an inciting trauma that had something to do with the ‘80s, a wedding, and Beringer White Zinfandel. This ...
Pretty in pink. The wine shows itself alluringly in the clear bottle. Poured, it is a treat to the eye, ranging in hue from pale plum to a bright, blushing peach. And blush is the word many people use ...