The popularity of athleisure, a category of clothing that combines athletic wear with leisure, style, and comfort, has been ...

In a market flooded with counterfeits and competitors, Alo’s absence could turn cultural heat into commercial irrelevance.

A premium activewear retailer based in Beverly Hills is coming to the Country Club Plaza — the retailer's first store in this market.

Say hello to deals on Alo. While Thanksgiving sales are still weeks away, the celebrity-adored brand is offering 30% off ...

Skims, the shapewear brand co-founded by celebrity and entrepreneur Kim Kardashian, says it is now valued at $5bn (£2.93bn) ...

Rosie Huntington-Whiteley wowed fans in a sleek white Alo bikini, though one critic claimed she’d “do anything for likes.” ...

BTS' Jin took over the internet with his latest feat on Forbes Korea list. The Running Wild maker topped Forbes Korea's ...

The Champs-Élysées stretches to the rhythm of yoga! Alo Yoga, the emblem of Californian sportswear, is setting up shop with a flagship store of over 2,000 m² planned for 2026. Paris is finally ...

Nina Dobrev is giving her followers fresh fitness inspiration, both in form and fashion, as she dons an Alo bra and leggings ...

In a moment that was branded everything from “gross” to “grifting”, Shay Mitchell launched a skincare brand specifically for ...

The brand launched over the weekend with a line of face masks for children, though social media commenters have accused the ...

A new development in the works for Frisco has signed on a passel of high-profile new tenants: Fields West, a mixed-use center ...