Branch has partnered with GlobalSurveyz to release its 2025 State of App Growth Report, surveying over 700 directors, VPs, and C-level app marketing ...

App Promotion Summit returns to Berlin on November 27th at Hotel Adlon, bringing together app marketers and product experts to share cutting-edge growth ...

Sports-betting is evolving at breakneck speed, driven by shifting regulations, rapid tech innovation, and a surge of new entrants competing for the same passionate audiences. Across the globe, new ...

Buy now, pay later (BNPL) is a form of short-term financing, which allows customers to spread the cost of a purchase over a set period with interest-free instalments. The period typically includes ...

Health & fitness is one of the most challenging and competitive verticals in the mobile industry. According to the latest ...

Successfully onboarding a user can be a harder battle than getting them to download, as in some cases it requires the user to go through multiple steps and actively return to the app. For some apps, ...

Over 300 app professionals convened to discuss AI integration, revenue strategies, and platform policy changes affecting mobile app growth.

Scaling iGaming campaigns isn’t just about impressions. It’s about reaching the right players at the right moment with the right message. Beating the Odds ...

FunnelFox CEO Andrey Shakhtin explains how mobile apps are bypassing Apple's 30% App Store tax through web-to-app funnels.