Adobe will acquire Semrush for $1.9 billion, the companies announced today, with closing expected in the first half of 2026.

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Google’s new “Original Conversion Value” metric gives advertisers long-needed clarity by revealing the true, unadjusted ...

Google said Gemini 3 is the "most intelligent model, that combines all of Gemini’s capabilities together so you can bring any ...

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Google’s new Journey Aware Bidding model uses signals from the entire customer journey to drive smarter, more efficient Search optimization.

Gus Pelogia is a journalist turned SEO, currently a Senior SEO Product Manager at Indeed, the #1 job site in the world. He’s ...

Google’s proposed ad-tech fixes aim to satisfy EU regulators without a breakup, a move that could shape advertiser control ...

Microsoft’s new Copilot-powered Image Animation feature lets advertisers instantly turn static images into video assets.