The Treat Map adds new ways for businesses to reach nearby consumers as Canadians look for local events and affordable ...
Guideline Insights reports 11% growth through August, led by digital display and streaming TV, while linear TV declined.
Data prepared exclusively for Media in Canada by AdEase shows that Bell was the most active radio advertiser across Canada ...
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The agreement includes digitally enhanced dasherboard advertising, marquee events and digital integrations tied to the ...
Cineplex and Amplified find media waste can reach 92% in low-attention environments, with advertisers spending 25 cents more ...
Three new digital spectaculars add 442,000 daily impressions, bringing the network's reported total to more than 1.24M.
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The group reports growth in connected media as Omnicom's acquisition of IPG reshapes competition among major holding companies.
Corus completes recapitalization plan, appoints new board The deal wipes out approximately $500 million in debt, cuts annual interest costs by $40 million and brings former Bell Media president ...
CNN is taking its All Access streaming and subscription service to Canada and the U.K., expanding its direct-to-consumer business ahead of the U.S.