Those who attended Cannes Lions festival this year would have witnessed TikTok's impressive and engaging activations as it showed off, among other things, its new AI-generated avatars. There was ...

In the fast-paced world of social creativity, no two days are alike-especially for Katy Sumption, the dynamic Executive ...

Thanks to Charli XCX, you have probably heard the word ‘brat’ this summer. It’s been almost impossible to use social media without hearing ‘360’ - or ‘365’. If you’ve spent any time with a Gen ...

As a man who came of age in the 90s, my social media feed yesterday was overwhelmed by the news that, after 15 years apart, Oasis would be reforming for a set of gigs next year. On a personal level, ...

Is marketing a fun job, or are we just delivering noise, rendering us irrelevant? I often have my doubts if what we do really ...

Jewellery design is an art that combines creativity, technical skill, and a deep understanding of materials. Whether you’re a ...

This year, the Gong Awards, a prestigious local advertising competition in Singapore, decided to shake things up. Instead of the usual fanfare, they chose to pit ideas against each other in a literal ...

Call it what you will - fake news, dishonest reporting, biased coverage; whichever way you spin it, we’re talking about misinformation, and it’s become genuinely endemic in recent years, particularly ...

Nestled in the picturesque fields of Filleigh, Devon, Bray Leino stands as a testament to the power of thinking outside the box—literally. While most agencies have traditionally gravitated toward the ...

A lot of people claim that being a freelancer equals freedom. And they're right. You have the option to work from anywhere in the world. Want to take a trip to Italy and not miss any of your work? No ...

The freelance economy has always thrived on innovation and adaptability and with AI shifting the ground beneath our feet further by the day, it’s an economy experiencing a seismic shift of ...