It's wild how media outlets and general busybodies consider Gen Z’s decision not to drink just another quirk of the younger ...

The slightly longer answer is this: According to the best available data, on issues of race, members of Gen Z are, on average ...

When Gen Z calls something “loud,” they’re rarely talking about sound. They’re talking about effort, overexposure, or ...

The most persistent story about American religion in 2025 was the possibility of revival among Generation Z. It’s a narrative ...

Political divisions over patriotism reach unprecedented levels as Generation Z shows markedly lower pride in being American ...

More young people will join the workforce this year—and company leaders are looking for ways to retain them.

Gen Z’s projected income surge, fueled by inheritance and wage growth, could make it the wealthiest generation by 2035—though ...

Gen Z isn’t shy about splurging—whether it’s doom spending for a dopamine hit, spoiling their pets, or splashing out on rent.

In 2025, young people around the world are mobilizing to protest against injustice, precariousness and repression, and they ...

Barnes & Noble's retail comeback is one of the most surprising turnarounds in the retail sector, as the chain defied ...

Gen Z seems to think politics is one big joke. In a recent interview, the social influencer Clavicular announced that — ...

There are a few reasons why Gen Z is drinking less alcohol, including a higher awareness of physical and mental health. And ...