Check out the Revlon Colorstay Foundation, a $12 full-coverage foundation that Gwen Stefani uses to look flawless after 14-Hour Days.

Narrowed down from over 500 products, TODAY staffers selected these affordable items for our beauty awards. Shop brands like Summer Fridays, Morphe, e.l.f. and more.

We tested hundreds of products for our 2025 Shop TODAY Beauty Awards. Shop winners on Amazon from e.l.f, Saie, Burt's Bees and more.

The best waterline eyeliners are smudge-proof and long-lasting. We tested pencils, gels, and liquids to find the top-performing, editor- and makeup artist-approved picks for every budget.

Eyeliner Type: There are three main types of eyeliners: liquid, pencil, and gel. Each serves a different purpose, so make sure you know what look you’re going for before choosing.