Releasing a new product is not a task to take lightly. If the product does not sell as planned, it is a wasted investment in advertising, inventory costs and manufacturing. To avoid this scenario, it ...

The small business environment today is very dynamic and competitive, and new product development is a crucial process if you want to survive. For small enterprises to withstand competition from ...

This is a one (1) unit course. The ability to develop new products and bring them successfully to market is a critical capability for all companies. Often there is insufficient attention paid to the ...

People not involved on the inside of product development tend to have relatively little insight into the subtle ins-and-outs of what goes into the development process. Often, people think things are ...

TUKWILA, WASH. – Speed is a key component of the new product development process today. The days of ideation and innovation taking place over a long period of time are gone. The process is now ...

If you design equipment or processes for the apparel, food or consumer packaged goods industries, you know that your customers’ success depends on staying ahead of the latest trends. This requirement ...

While Lean principles have been known and applied in a variety of manufacturing processes, the applications in product development have been slower to come. Several companies have also applied Lean to ...

Mass Flow Controller Market Set to Soar with Automation, Process Control, and Digitalization Valued at US$ 1.16 billion in ...

This paper adopts a multidisciplinary view of innovation by integrating operations and marketing perspectives of product development. The conceptual framework builds on the resource-based view of the ...

X -Rite adds a new library to its digital color ecosystem, PantoneLIVE. The update helps designers and manufacturers predict, ...

In Part I of our Insider's Perspective on Product Development we took a tour of the inner workings of a typical AV manufacturer's development process of a new product concept. In Part II, we will take ...