Apple may shift its strategy again, as new reports hint at low-cost iPhone, iPad, and MacBook models that could reshape its 2026 lineup.

Apple has unveiled its next-generation M5 processor, a massive power boost woven into its premium devices, including the ...

The MacBook Pro has long been the machine creative professionals and power users reach for when they need serious performance ...

In an attempt to keep pace with Nvidia's DGX AI workstation desktops that can connect to take on processing bigger AI models, Apple has unleashed Thunderbolt 5 Macs' capacity to operate as 'AI ...

M5 MacBook Pro owner says his £1,530 laptop creaks after three weeks and claims Apple Store staff 'gaslighted' him by ...

If you are a creative professional waiting for the perfect moment to upgrade your workstation, this is the signal you’ve been ...

That cheaper MacBook has been previously rumored, and it would put Apple laptops within the reach of people on lower budgets.

Apple is reportedly preparing to release an affordable MacBook, iPhone 17e, and iPad in Spring 2026. The entry-level MacBook ...

Other iPad compromises include its physical stability. Balancing it on surfaces that aren’t straight or solid, such as your ...

The MacBook Pro with Apple’s new M5 chip has arrived in Israel, offering improved performance, efficiency, and advanced AI ...

Never mind the Apple Black Friday sales, here are the biggest deals you can find on Apple products at UK retailers today.

With lower price tags, these launches could renovate Apple's ecosystem for students, first-time buyers, and emerging markets.