SAP has given customers a peek into how it will compete with the likes of Oracle and IBM in the growing market around CEM (customer experience management) software with the acquisition of commerce ...

VANCOUVER, BC--(Marketwired - Jul 9, 2017) - Mobile commerce leaders Mobify®, SAP Hybris, and Salmon have joined forces to present retailers and brands with the latest industry insights on how to ...

Enterprise application mega-vendor SAP has just pushed further into the customer experience management space with the announcement that it is buying Swiss-based e-commerce platform vendor hybris for ...

SAP today announced a portfolio of engagement tools for its hybris platform that give companies the ability to interact more efficiently with customers and prospects. The package, whose components ...

After buying e-commerce firm Hybris last year and targeted sales specialist SeeWhy in May, SAP has now brought all its CRM and marketing products into an integrated suite. The enterprise software ...

On the heels of Accenture’s acquisition of digital marketing and strategy consultancy Acquity Group and the announcement that followed of a partnership with ecommerce platform hybris, executives from ...

I attended last week’s Hybris Digital Conference in Munich and one of the event’s announcements concerned the new SAP Hybris Revenue Cloud offering. SAP Hybris Revenue Cloud works as a stand-alone ...

SAP revealed the SAP Hybris Revenue Cloud yesterday at the SAP Hybris LIVE: Digital Summit. The worldwide event attracted more than 6,500 people at venues in Singapore, Munich and New York City and an ...

BERWYN, Pa.--(BUSINESS WIRE)--Vertex, Inc., a leading provider of tax technology solutions and services, has launched an integration for SAP Hybris. The Vertex solution allows for integration between ...

John Ellett: How will machine learning and artificial intelligence impact marketing going forward? Jamie Anderson: AI and ML are loosely interchangeable at the moment and I don't know whether that ...