As Nike targets a new generation with a revised slogan, "Why Do It?," NPR's Ailsa Chang talks to consumer trends expert Casey Lewis about what brands get right and wrong about Gen Z.

Liz Feld, who works on college campuses with Gen Z, says “they’re threatened” by small talk. ”They will tell us that they see ...

Does Generation Z have the values employers are looking for, or has the culture shifted to individual happiness that has less ...

On Sept. 25, thinkers and change makers will come together at Sidewalk Cinema to lead discussions on how to push the needle forward in Birmingham and beyond. Roosevelt Morgan, a TEDx organizer, said ...

NEW YORK (LEX 18) — On Tuesday night, Governor Andy Beshear appeared on Late Night with Seth Meyers and chatted about Gen Z slang, his podcast, and his political future. During the segment, Meyers ...

Gen Z is redefining career ambition, prioritizing skill mastery and purpose over traditional leadership roles. Only 6% aim for leadership, instead focusing on continuous learning and meaningful work.

The gender gap between men and women has been a durable fact of life in American politics — and nowhere is this gap larger than among the youngest cohort of American adults, Gen Z. But it’s not just ...

A huge percentage of Gen Z employees say their parents have spoken to their boss about raises, promotions, and even workplace drama. A new survey reveals just how far helicopter parenting is reaching ...

Older generations express shock at a survey revealing that Gen Z may be hesitant to fill up their own car with gas. However, some suspect that ragebait—not “refuel anxiety”—is the real issue. An ...

Sarah Holliday writes for The Washington Stand, which is Family Research Council's Washington-based outlet for news and commentary from a biblical worldview. From its youngest members to its eldest, ...

I've seen that laugh many times. In my strategy class this spring, a student leaned back during a discussion about automation and quipped, “Well, we aren’t going to get a job anyway because of AI, so ...

If your mental image of Gen Z is a bunch of teenagers glued to their devices, you’re only half right: time has marched on, as it is wont to do, and the oldest members of Gen Z are now 28 years old, ...