Despite generating more revenue than IaaS and PaaS combined, SaaS rarely takes center stage in cloud conversations, causing enterprises to miss a source of strategic differentiation.

Dana Miranda is a Certified Educator in Personal Finance, creator of the Healthy Rich newsletter and author of You Don't Need a Budget: Stop Worrying about Debt, Spend without Shame, and Manage Money ...

SaaS marketers in the B2B sector have a simple task before them: achieving the best possible return on ad spend (ROAS) for their company. To many marketers, that simply means maximizing the number of ...