The DTC disruptor brand pivoted after its latest edgy campaign was rejected for the big game for using profanity.
Dollar Shave Club is running a 60-second spot in which a CEO at a rival razor firm asks: “Why don’t we just replace everybody with AI?”, Retail Wire reports. Has the brand gone too far in introducing ...
The razor industry has undergone dramatic changes over the past decade. Subscription fatigue, rising manufacturing costs, private-label competition, and shifting grooming habits have all placed ...