Rocket CRM has introduced new advancements to its platform designed to transform the way organizations approach Marketing ...

The exact type of information in a customer service management system varies somewhat depending on the type of services the business offers. These systems should provide a complete record of ...

Rocket CRM announced today the launch of a partnership designed to provide integrated marketing automation and seamless CRM ...

Rocket CRM has announced a major expansion of its platform with the introduction of Rocket CRM Marketing Automation, a set of ...

A few years back, cloud computing transformed customer management, giving every small and medium business access to unified data and communication platforms without the need to make heavy investments ...

Forbes contributors publish independent expert analyses and insights. Exploring Cloud, AI, Big Data and all things Digital Transformation. If customer experience is the center of digital ...

Walt Disney once said about movies, "Do what you do so well that they will want to see it again and bring their friends." The famed animator's quote can also be applied to customer service. If a ...

Want smarter insights in your inbox? Sign up for our weekly newsletters to get only what matters to enterprise AI, data, and security leaders. Subscribe Now Customer data management is defined as an ...

It’s harder than ever to land a new client. Companies are scrutinizing spending amid pandemic-fueled economic uncertainty. Sales meetings are conducted over video rather than in person. Buyers are ...

TELUS Digital (NYSE and TSX: TIXT), a leading global technology company specializing in digital customer experiences (CX), ...

Abstract: Customer Relationship Management (CRM) systems have come a long way in their evolutionary life cycle. From being used as a mere Rolodex of customer information, they have transformed into ...

When you get right down to it, there are only a few compelling stories that sell products and services. While aspiration, empathy, desire, brand loyalty, price and delivery performance are all ...