Varsity Spirit is starting a professional cheerleading league promising to pay athletes. The Pro Cheer League joins a crowded niche sports market that already includes softball, volleyball, 3-x-3 ...

The Dallas Cowboys Cheerleaders secured a pay raise of approximately 400% for the 2025 season. The pay bump is revealed in episode 7 ("Saturn Returns") of the second season of "America's Sweethearts: ...