Salesforce today unveiled the next evolution of its Slack collaboration platform with tools to connect artificial intelligence with the rich corpus of conversational data in Slack, a real-time search ...
LiveRamp's new agentic orchestration lets marketers connect their own agents or partner agents through APIs. With controlled access to LiveRamp's identity, segmentation, activation, measurement, clean ...
Zeta will acquire Marigold's Marigold Loyalty, Cheetah Digital, Selligent, Sailthru, Liveclicker, and Grow, for $325 million.
Stravito today introduced Stravito AI Personas, an agentic artificial intelligence tool that transforms segmentation research into interactive consumer profiles. Marketing and insights teams can ...
NielsenIQ, a consumer intelligence company, has expanded NIQ Activate, its customer insights and analytics offering, bringing together advanced analytics, predictive planning, and collaborative ...
Contentsquare, an analytics platform provider, introduced Sense Analyst, an autonomous artificial intelligence agent to help businesses understand and act on customer behavior. Sense Analyst ...
"The Web Performance Index turns hundreds of millions of shopper sessions into a living benchmark, so brands can see in near-real time how they stack up by industry, platform, and device. Passing Core ...
“People analytics has been around for a while,” says Rebecca Wettemann, founder, CEO, and principal analyst of Valoir, who notes that in the HR domain, analytics has largely been restricted to ...
Businesses that actually do offer personalization well reap the rewards in increased customer loyalty and retention. On the flip side, companies that fail to provide personalized experiences or that ...
Cultural intelligence (CQ) is the ability to recognize, understand, and adapt to cultural differences in values, behaviors, and expectations. For CRM, this skill transforms how companies engage ...
PolyAI’s voice agents are designed to create seamless, humanlike interactions. They are built on a conversational AI architecture that includes generative AI, natural language understanding, dialogue ...
NiCE’s CXone Mpower has also unlocked business insight that 2degrees didn’t have before, Anderson says. “We had used a crisis interaction analytics model. Having access to the auto- sum­marizations ...