Shoppers today are savvy and always looking for the best prices. As a result, retailers must take a strategic approach to pricing by constantly analyzing customer behaviors and competitor strategies.

Are your website visitors not convinced by your pricing page? After researching your competitors and understanding your target audience to set the best prices for your products or services, it can be ...

There are varying types of market structures in industries. The type of market structure of a company in a particular industry influences the way the company conducts business and how pricing ...

When two products have similar core features, but are produced by different companies, competition results. Competition-based pricing strategy involves setting your prices based on your competitors' ...

Inflation has impacted almost every aspect of business in the past few years. From the cost of wholesale sourcing to hikes in resell rates, we're all struggling to find the right price for our ...

There are many influences that affect profitability and the bottom line for your convenience store. Pricing is a critical source of influence over shopper purchase behavior, and the pricing decisions ...

LONDON--(BUSINESS WIRE)--A leading pricing analytics solutions provider, Quantzig, has announced the completion of their latest article on the best practices to implement pricing strategies in ...

Avy Punwasee is a Partner at Revenue Management Labs. We help companies develop and execute pricing solutions to maximize profits. The latest U.S. tariff policies are ushering in an era of global ...

Pricing expert Rafi Mohammed warns against hasty changes to keep customers. Rafi Mohammed, founder of the consulting firm Culture of Profit, says a crisis or recession is not the time to panic and ...

As an adviser to new business owners, I’m accustomed to seeing primarily the simple traditional product pricing strategies, usually driven by competitor prices or cost plus a reasonable margin. I ...

Many businesses make a critical mistake when defining customer value: they treat it as a fluid, ever-changing metric rather than a fixed, measurable figure. For example, I once spoke to a business ...

It can seem daunting, even counterintuitive, to increase prices in this climate, but law firms must adapt to survive in changing markets. This article will examine what is involved in adopting a new ...