They found that most people say they’ll pay more for sustainable versions of everyday goods. Yet the data told a more nuanced ...

Xue’s research shows that “Environmental, Social, and Governance” (ESG) disclosures would give companies a way to share this ...

A single decision improved by 1% might seem trivial. But make 300 small improvements over a year, and the compounding effect becomes transformative. A/B testing allows companies to systematically test ...

David McAdams is a Professor of Business Administration at the Fuqua School of Business, Duke University. He is also a Professor of Economics in the Economics Department at Duke. He earned a B.S. in ...

The best way to learn about Fuqua is to connect with our community. We are thrilled that we are able to offer in-person and virtual campus visits this year, and although we are still in the process of ...

Here’s where you’ll find an up-to-date list of info sessions, coffee chats, and other ways to meet our team around the world. If you need a disability related accommodation, please contact: admissions ...

I chose Fuqua for its strong commitment to fostering diversity. The Center for the Advancement of Social Entrepreneurship's (CASE) programming on social impact, particularly in impact investing, was a ...

Fuqua stood out to me for its strong emphasis on collaboration and its unique and authentic culture, which fosters a genuinely supportive and inclusive environment. During my admissions journey, I had ...

I chose Fuqua for its unique blend of culture, academics, and community. The “Team Fuqua” spirit, where collaboration and support are at the core, was exactly the environment I knew I would thrive in.

Hello Team Fuqua! My husband and I met at Fuqua and just got married this year! We moved to D.C. area after graduation and ...

The rise of artificial intelligence is enhancing online platforms’ ability to predict customer preferences. The results may benefit users, who may find value in personalized advertising and targeted ...

The relationship, though, seems to have soured of late, as people slowly resume their eating-out habits. One reason is an inherent flaw in the revenue-sharing contracts between the restaurants and ...