History was made at the Frost Bank Center — and Skechers was right there on the court for every step of it. OG Anunoby has ...

An initiaitive by Professional Sport Services and Proud2b, this wellness and fitness studio offers a wide variety of fun and challenging group excercise classes for the whole family. From spinning and ...

From thrilling F1 championship finales to world-class basketball and combat sports, Abu Dhabi is firmly establishing itself as a leading global sports hub. With world-class venues, record-breaking ...

The Washington Commanders delivered a highly successful, fun-filled community activation in Abu Dhabi through the Kullna Commanders Youth Football Camp, engaging 200 young participants and their ...

Bisleri International, India’s leading packaged drinking water brand, has entered a landmark three-year partnership with the Emirates Cricket Board (ECB) as its Official Hydration Partner. The ...

History was made at Expo City Dubai as She Runs™ 2025 earned official recognition from Guinness World Records™ for the “most participants in a female run event,” on 9 th November 2025 during the Dubai ...

A gala 12th edition of Sports Industry Awards (SPIA) applauded the region’s finest for the first time in Abu Dhabi. Hosted by Sport360X and Interact as part of Sport Industry Series, Tuesday’s ...

The National Basketball Association (NBA) and Stryx Sports, a multi-sport program provider, today announced a multiyear collaboration for Stryx Sports to launch and operate the first NBA Basketball ...

Former Pakistan captain and DP World ILT20 commentator Shoaib Malik underlined the league’s growing influence, and the increasing impact of Associate Member nations and UAE players as clear signs of ...

The Sport Industry Forum 2025 wrapped up today at the Yas Conference Centre, Yas Marina Circuit, bringing together 450 senior executives and decision-makers from across the global sports business.

Skechers honours one of the best strikers in football today with the arrival of Harry Kane’s first Player Edition boot. The Skechers SKX_1.5 signature style follows an incredible year where he earned ...

The National Basketball Association (NBA) and ADQ, an active sovereign investor driving growth and prosperity for Abu Dhabi, will host a series of interactive fan activities as part of BRED Abu Dhabi ...