Most people have heard of (or used) brainstorming techniques to generate creative ideas and many believe that it was created by psychologists or decision scientists. However, brainstorming was the ...

When we’re confronting a vexing problem, we often gather a group to brain­storm. We’re looking to get the best ideas as quickly as possible. I love seeing it happen—except for one tiny wrinkle. Group ...

Do you ever struggle figuring out what to write about? The Writing Resource Center will host an all-campus workshop titled “Brainstorming and Topic Development” Friday, March 1, from 1 to 2 p.m. in ...

In the ongoing debate between remote work and in-office work, one question remains at the forefront of many arguments: Can employees creatively collaborate over Zoom? Some argue that Zoom kills ...

Brainstorming sessions are used in all levels of the corporate world, but a University of Iowa professor of management and entrepreneurship suggests those sessions don’t work, and he has a better idea ...

Imagine you need to come up with a new marketing campaign, fresh ideas to expand your product line, or even creative ways to celebrate your anniversary. The traditional approach to cracking these ...

Unlock the potential of your daily routine with 10 innovative ideas that inspire and empower. Dive into practical solutions ...

Too many companies are stuck trying to replicate old-school brainstorming models in a remote world. The truth is, while traditional "groupthink" brainstorming was flawed in the boardroom, it kills ...

An important issue confronts your team, and you are its leader. You structure an open discussion or brainstorm. The problem is, such forums create illusions of consensus. There's an alternative way to ...

Leigh Thompson is the J. Jay Gerber Professor of Dispute Resolution and Organizations and a director of executive-education programs at Northwestern University’s Kellogg School of Management. She is ...