Women's Wear Daily

Urban Outfitters and Nike Team Up to Court Gen Z With New Retail Experience

Urban Outfitters and Nike are teaming up to court Gen Z. As part of a new in-store installation, the retailer will highlight an expanded assortment of Nike footwear and apparel in a lounge-like ...
Women's Wear Daily

Urban Outfitters’ On Rotation Series Returns With New Levi’s Collaboration

If you purchase an independently reviewed product or service through a link on our website, WWD may receive an affiliate commission. The second season of Urban Outfitters’ On Rotation initiative ...
Retail Dive

Urban Outfitters’ in-store experiential concept goes after Gen Z — first with Nike

Urban Outfitters announced a new store concept dubbed On Rotation, according to a Wednesday press release. Featuring “lounge-style” in-store installations, the retailer is partnering with brands to ...
Laweekly

Zara Larsson Teams Up with Urban Outfitters for ‘Add to Story’ Campaign as ‘Midnight Sun’ Tour Begins

Global pop sensation Zara Larsson has partnered with Urban Outfitters just as she launches her highly anticipated North American headlining tour in support of her hit single and tour namesake, ...