So, what’s the deal? What is causing this massive resurgence of the Frye Campus boot? Piera Onorati, senior Vice President of merchandising at Authentic Brands Group, which owns The Frye Company ...

Cole Hauser will become the face of both The Frye Company and Lucky Brand as their new ambassador and will be featured in global campaigns for both.

The Frye Company has been around since 1863, when the boots first came from one small leather shop in Massachusetts. The brand’s Harness boot was in style during the ’60s and ’70s, ...

The Frye Company is best known for its collection of boots for men and women. It has been around for almost 160 years with its first boot being released in 1888. JCPenney has now harnessed the ...

These stylish dress shoes would have been perfect with a woman’s Sunday best in the early 1900s. In maroon kid leather with spool heels, pointed toes, and red ribbon laces, ...

Piera Onorati, senior vice president of merchandising at Authentic Brands Group, which owns The Frye Company, credits “social media buzz and organic VIP placements” for driving the trend.

These stylish dress shoes would have been perfect with a woman’s Sunday best in the early 1900s. In maroon kid leather with spool heels, pointed toes, and red ribbon laces, ...

Frye Campus boots are everywhere and nowhere. Here’s why Gen Z and millennials are obsessed, and what the brand has to say about restocking.