Twitch is rolling out "pause-screen ads" starting February 10, 2026, a move met with criticism from viewers and streamers. While intended to boost streamer earnings, users fear these ads will disrupt ...
Twitch is rolling out a new way to put adverts on streams, and it’ll impact viewers who pause streams for an extended period of time.
Amazon hopes to get more marketers stuck on one of the most popular commercial formats in streaming: pause ads. The company said Monday it would introduce artificial intelligence to help generate ...