Battery maker Energizer Holdings Inc. plans to spend $120 million on advertising and marketing to promote its new Schick three-bladed razor for women. Energizer hopes to gain market share from ...

Schick Hydro Silk is looking to bring in the laughs with its latest collection of television commercials. The brand’s first since its 2017 “Topiary” ads, the new “The Smooth Shave We All Deserve” ...

Schick wants to help women use a little less plastic. So it’s introducing Schick Intuition Bamboo, a hybrid bamboo razor, with ads that gleefully spoof the complexity of living a greener life. The ...

The brand is having fun with the Robot Razor, a character that debuted in Schick’s Super Bowl 50 commercial earlier this year. In the ad, an everyday Schick razor transform into a “super razor” to ...