From the smash-hit "Snowflake" to understated GMTs and more, the Japanese watchmaker makes timepieces that punch far above ...

Seiko has followed Rolex's Oyster Perpetual strategy by offering its entry-level automatic everyday watch in a new, tiny size ...

The Skyflake, a blue-tinted spinoff of the iconic Snowflake dial, now comes in a more affordable quartz reference with a 37mm ...

Grand Seiko expands upon its entry-level automatic GMT, the legendary SBGM221, with this snowy-inspired update. It features ...

Fratello On Air podcast ✓ The guys discuss Seiko's triumphant return due to smaller watches with better bracelets ✓ Enjoy the ...

Grand Seiko has just dropped four new watches to its Elegance and Heritage collections. Inspired by early spring and late ...

A first look at two new Grand Seiko models ✓ The SBGM255 and SBGM257 ✓ New colors and textures for the dressy GMT ✓ See them ...

Seiko's latest Prosper Heritage dive watch has a striking 'Tranquil Teal' dial colour that will make you yearn for your next ...

The new Thong Sia Exclusive creation will be available in November 2025 at select Seiko Boutiques and retail stores in Thong ...