A world champion surfer has criticized surf clothing company Roxy over a sexy ad released to promote its brand. Californian surfer Cori Schumacher says the latest advert by Roxy, timed to coincide ...
A TOP surfer upset by controversial ads featuring Aussie surfer Stephanie Gilmore has called on Roxy to stop using "sexy" images of women surfers. Three-time world champion surfer Cori Schumacher, who ...
Women’s surf-wear brand Roxy has drawn criticism from social media users and social commentators after releasing a video on YouTube that looks more like soft porn than a promotion for the womens’ ...
Surfwear brand Roxy has had a wipe out with its latest ad campaign, with consumers crying out over the clothing company’s latest advertisement, saying it goes too far in sexualising a young female ...
Surfing brand and sponsor Roxy has been heavily chided for its recent Pro Biarritz teaser video that fails to really show surfing at all—instead opting for a gender crushing portrayal of female ...
SEX sells – even when it’s an old bloke involved. The brains behind the Noosa Festival of Surfing have filmed a cheeky parody of the controversial Roxy ad. The brains behind the Noosa Festival of ...
Hack says from a creative perspective, pushing the limits is not necessarily a bad thing, but brands need to be aware they will inevitably upset some people. “I’d say the reasons the negative reaction ...