Business owners are constantly gathering information to help develop strategies to improve marketing and sales. Ultimately, the goal is to improve the bottom line, with better targeting of a company's ...

Companies and other organizations use marketing research to manage the risks associated with offering new products and services. These organizations don't want to spend too much money developing a ...

Worked examples are instructional devices that provide an expert's problem solution for a learner to study. Worked-examples research is a cognitive-experimental program that has relevance to classroom ...

Pew Research Center’s cross-national studies are fielded in a range of polling environments, from countries where telephone surveys are regularly administered to nations where face-to-face surveys are ...

Two common methods of analyzing data from a two-group pretest-posttest research design are (a) two-sample t test on the difference score between pretest and posttest and (b) repeated-measures/ ...

The uneasy ceasefire in eastern Ukraine, punctuated by almost daily fighting between separatists and government forces, posed a major challenge to the Pew Research Center as we set about conducting a ...