Are you having trouble finding relevant keywords for your paid search campaigns? It’s time to move beyond only using the Google Keyword Planner and uncover fresh, relevant keywords. Traditional ...

Understanding how people search – and aligning their search intent with the stages of the marketing funnel – is critical to crafting a powerful, long-term PPC strategy. This article will: With these ...

Sticking to the same set of keywords in your paid search campaigns might feel safe, but it can limit your reach. Consumers ...

As brands expand into new international markets, the challenge of running successful PPC campaigns becomes increasingly complex. Navigating the differences in culture, language, consumer behavior, and ...

Lisa Harrington started selling clothes on eBay before transitioning to Amazon. Her business selling interior cat doors took off after hiring a PPC coach. She emphasizes investing in coaching and ...

Join us at the Amazon Growth Summit 2025, a premier event designed for Amazon sellers, brands, and eCommerce professionals who want to unlock the next level of success. This event will cover proven ...