WHAT: When does an old commercial Coca-Cola cooler soar to $18,450 at auction? When it is a salesman sample in A-1 original condition, measuring only 13 inches high by 10.5 inches wide by 8 inches ...

Some quintessential American brands continue to stand the test of time, and Coca-Cola is one of collectors' favorites. From metal advertising signs to old bottles, there's more than a century's worth ...

Coca-Cola has been part of American life for more than a century, meaning its advertising and branded items carry deep nostalgia. Collectors worldwide chase after rare bottles, trays, signs, and ...

An antiques collector made an extraordinary discovery when he came across a sealed Coca-Cola bottle believed to date back to the early 1900s. At the time, he couldn't afford the $100 price tag, so ...