We eat with our eyes. We’re not sure who first made this brilliant observation, but they were spot-on, describing how our brains make a connection between a food’s appearance and how much we enjoy it.

Real-life serves as the inspiration for many TV shows and movies including the iconic sitcom, Seinfeld. One of the program’s most popular episodes centers around a loaf of rye bread. As it turns out, ...

Films and television shows often serve as our escape from reality, so we don’t always think about the overlap between pop culture and marketing. Marketers, however, think about it all the time. In ...