We see it all the time: brands opening franchised stores in our neighborhoods, across the country, and wherever we travel. Food and beverage brands make up the largest segment of these global ...

A trademark license may seem straightforward. It is an arrangement that gives a licensee the right to use the licensor’s mark in some manner for some amount of time, with the licensor exercising ...

Whether you’re deciding how to best expand your business or buy into a business, there are lots of factors to consider, from emotional to financial to legal and more. When my first exercise machine ...

Discover the key considerations and steps to determine if your business is ready to take the franchise leap. Are you running a successful business? If your answer is yes, franchising could be an ...

Forbes contributors publish independent expert analyses and insights. Tim Casey is a reporter who covers basketball and sports business. Five years ago, David Silberman was working as an equity ...

Recent changes to Russia’s IP legislation have reinforced a statutory platform for contractual licensing and franchising in Russia. While the new rules have clarified certain aspects, licensing and ...

Opinions expressed by Entrepreneur contributors are their own. Doctors as franchisees? What will they think of next? Actually, the idea of creating franchise opportunities that require licensed ...

This is an Insight article, written by a selected contributor as part of WTR's co-published content. Read more on Insight Enhanced brand recognition and identification among Indian consumers has made ...