While most American women walk down the aisle on their wedding day in a white dress with a soft, romantic makeup look, Indian brides walk the aisle donning traditional outfits in vibrant colors with ...

A bride always remains to be the centre of attention at a wedding. From her hairstyle, jewel tones, and ensembles, to her makeup tones, everything should be dazzling and on point about her on the ...

For modern Indian brides, makeup is more than a ritual; it’s a reflection of their personality, mood, and individuality. Modern bridal makeup celebrates both glamour and authenticity, from the ...

If you"re a TikTok regular, you"ve no doubt noticed the rising trend for "Asoka" makeup. Originating in India, it draws its inspiration directly from the traditional look adopted by Indian brides on ...

With the country’s cosmetics industry projected to grow to $20 billion by 2025, brands are leveraging innovative strategies and collaborations to meet the high expectations of modern brides The Indian ...

Planning bridal makeup can feel overwhelming. Between outfit trials, jewellery decisions and endless Pinterest scrolling, it’s easy to feel stuck. But what if you could actually see your dream bridal ...

Brides gear up for this year's approaching wedding season with a flurry of celebrations, festivities, and all-important makeup looks. This season is all about a natural glam look with a pop of colour ...

Inspired by the 2001 Bollywood film Asoka, starring Kareena Kapoor, the Asoka makeup trend involves social media users dancing to the tune of one of the film's songs, San Sanana, while recreating ...

If you’re a TikTok regular, you’ve no doubt noticed the rising trend for “Asoka” makeup. Originating in India, it draws its inspiration directly from the traditional look adopted by Indian brides on ...