Having purpose is good for us. The positive impacts on our minds and bodies may help stave off the ravages of time.

The hero’s journey, a concept popularized by mythologist Joseph Campbell, is a narrative structure found in stories from cultures around the world. It describes a hero who ventures out into the ...

John Blood is Chief Legal & Corporate Affairs Officer & Company Secretary of AB InBev – the multinational drink and brewing company – and an inspirational leader. Below, he discusses what it means to ...

Founder & CEO at Advantages, a purpose-based marketing and branding agency. I guide others so their potential can be revealed. People often say something like: "I understand that purpose is important, ...

Ryan Stowers is senior vice president at Stand Together, a philanthropic community that helps America’s boldest changemakers ...

Forbes contributors publish independent expert analyses and insights. Dr. Tracy Brower writes about joy, community and the future of work. We’ve all heard about how important purpose is to both ...

Suzy lived her life just getting done whatever she needed to get done–straight As in all the hardest classes, a schedule chock-full of every possible extracurricular, volunteer activity, sport, club, ...

Q: You keep talking about the importance of having a sense of purpose in your life — but I don’t see how you create that if you don’t feel that way. (Can you tell I don’t feel that way?) — George R., ...

I recently heard a man with Parkinson’s disease describe the necessity of having a sense of purpose when eating. “Chew with purpose! Swallow with purpose!” He cautioned that casual or distracted ...

To be blunt, what is brand purpose and why is it so important? The definition of purpose is ‘the reason why something is done or exists’. So, your brand purpose is why your business exists. I can’t ...