Inside the ‘Buff Baby’ Project That Questioned Everything About Diapers—and How We Shop

Kimberly-Clark’s chief executive aims to spread its approach to developing diapers across the company and bets he can add ...
Hexus

Huggies TweetPee informs you when its nappy change time

Huggies in Brazil has developed a bizarre new social media connected product for parents to monitor the state of the nappies their offspring are wearing. The device is called a TweetPee and attaches ...
Dallas Observer

Huggies Has Developed an App That Tells You When Your Kid’s Diaper is Wet

Information: There’s a Huggies App that sends you a tweet whenever your kid pees in his diaper. Adweek tells us that the Huggies TweetPee is “a little sensor dreamed up by Ogilvy Brazil that affixes ...