Helen Croydon is an author and former journalist who now specializes in personal branding. She is founder of Thought Leadership PR agency. When putting yourself forward for media opportunities, ...

A recruiter calls you and asks for your executive bio. You aren’t actively looking, but the desire to move on has been nagging at you. Plus, the role sounds ...

An icon in the shape of a lightning bolt. Impact Link After I started my first professional bridesmaid business over six years ago and officially became an entrepreneur, I found it quite challenging ...

Should your Twitter account reflect your personal life, or your professional expertise? Arguably, the answer is “both”—but it isn’t always easy to figure out how to balance the two identities. At The ...