Enterprise application mega-vendor SAP has just pushed further into the customer experience management space with the announcement that it is buying Swiss-based e-commerce platform vendor hybris for ...

After buying e-commerce firm Hybris last year and targeted sales specialist SeeWhy in May, SAP has now brought all its CRM and marketing products into an integrated suite. The enterprise software ...

I attended last week’s Hybris Digital Conference in Munich and one of the event’s announcements concerned the new SAP Hybris Revenue Cloud offering. SAP Hybris Revenue Cloud works as a stand-alone ...

On the heels of Accenture’s acquisition of digital marketing and strategy consultancy Acquity Group and the announcement that followed of a partnership with ecommerce platform hybris, executives from ...

SAP today announced a portfolio of engagement tools for its hybris platform that give companies the ability to interact more efficiently with customers and prospects. The package, whose components ...

SAP revealed the SAP Hybris Revenue Cloud yesterday at the SAP Hybris LIVE: Digital Summit. The worldwide event attracted more than 6,500 people at venues in Singapore, Munich and New York City and an ...

BERWYN, Pa.--(BUSINESS WIRE)--Vertex, Inc., a leading provider of tax technology solutions and services, has launched an integration for SAP Hybris. The Vertex solution allows for integration between ...

Through this acquisition, SAP primarily plans to boost its e-commerce platform and improve its customer experience with proper insight across all its channels. Post acquisition, hybris will operate as ...

Zaelab has released a Magento-to-SAP Hybris conversion kit designed specifically for B2C and B2B companies that have outgrown their Magento platform and want to take advantage of the features, ...

John Ellett: How will machine learning and artificial intelligence impact marketing going forward? Jamie Anderson: AI and ML are loosely interchangeable at the moment and I don't know whether that ...