By default, the switch is on. Anyone who wants out has to dig into Settings > Data Privacy > Generative AI Improvement and ...

Microsoft unveiled some significant updates to its conversational Copilot experience for users and advertisers. See how they can help boost PPC campaign productivity. Copilot is streamlining the user ...

Let’s be honest: the pace of change in PPC is exhausting. Between AI-powered everything, new campaign types rolling out every quarter, and feature removals with no warning, advertisers are being asked ...

Microsoft Ads has launched Supplemental Feeds, letting merchants update product details quickly without re-uploading entire ...

LinkedIn will now integrate more audience engagement data from parent company Microsoft, in order to expand LinkedIn’s ad targeting capacity, based on expanded digital tracking cues. Last week, ...

Take the right steps — and avoid common mistakes — when facing account suspensions advises Microsoft Ads Liaison Navah Hopkins. Hopkins stresses that Microsoft takes security “very seriously,” applies ...