Starting this week, the electric market officially opens in Lubbock, leaving many life-long residents with questions on how they can start the process. Two experts, one from a customer advocacy group ...

Can you choose your electricity provider? There was a time, not so long ago, when the electricity that came to your house wasn't part of a decision-making process -- it was just there. But now, entire ...

LUBBOCK, Texas (KCBD) - Friday marks the beginning of the city’s Power to Choose, and KCBD is providing Lubbockites with the information they need. Starting Jan. 5, people will have six weeks to do ...

LUBBOCK, Texas (KCBD) - Lubbock residents are now just days away from the opportunity to choose an electric provider. Those providers are gathering in one place on Friday so current Lubbock Power and ...

Starting this week, the electric market officially opens in Lubbock, leaving many life-long residents with questions on how they can start the process. Starting in January, most Lubbockites will have ...